Best leadership books

The 13 Best Leadership Books To Read In 2023

Starting a business in 2023 is harder than ever. The competition, complex marketing strategies, funding, testing, and all the things you need to overcome to get a business off the …

SaaS Metrics

The 10 SaaS Metrics you should obsess about

Choosing which metrics matter to your business can be challenging in the SaaS industry. Should you care about MRR? What’s the deal with net new ARR? More importantly, is traffic …

4 types of competitors

The 4 Types of Competitors You Need to Monitor

I’ve said it a million times before, and I’ll say it again: Your business does not exist in an isolated bubble.  Every business out there is constantly impacted by a …

Competitive Battle cards

Competitive Battlecards: Why You Need Them & How to Build One

Competitive battlecards convert skeptical customers in high-stake conversations. Instead of stuttering or going “uh…”when facing uncomfortable objections, the salesperson responds with a strong counterstatement and wins over their vote confidently.      …

Best Startup Books

The 12 Best Startup Books for Founders in 2022 

Running a startup isn’t easy.  It’s a high-risk, high-reward venture, and having a great idea for a product isn’t enough on its own to guarantee success.  There are a lot …