Hi! I'm
Massimo Chieruzzi
Jack of all trades, Master of none
I blog about startups & marketing
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The 2022 Guide for a top-notch B2B Social Media Strategy
It’s no secret that people’s time on social media continues to increase. The pandemic has been a true turning point in such a sense, and social media engagement has never …
Content Curation: The Unbreakable Guide for 2022
Content curation isn’t just about filling up a content pipeline. Nor is it only about saving time in creating original content. It’s all that, and so much more. In this …
The Rule of 40: The SaaS Magic Number & What It Means
The SaaS world is full of terminology and vague acronyms that you’ll want to know before you get started. You’ve got ACLS (annual contract values), CBI, (customer behavior index), SQLs …
The 2022 SaaS Funnel Guide: How to boost growth with marketing and sales
Now, hands up whoever got proposed on a first date. This would be insane, wouldn’t it? Likewise, sales and marketing activities require steps and stages. And that’s even more essential …
How to Build a SaaS Site That Stands Out & Converts
The SaaS industry has been booming for over a decade, and that isn’t changing any time soon. Cloud-based software can help businesses and individuals alike do everything from automating their …
SaaS companies should buy blogs & newsletters – Here’s how to do it!
SaaS companies acquire other businesses every day. Sometimes it’s a direct competitor, sometimes it’s an expansion play to enter an adjacent space quickly, and sometimes, it’s a player in another …