How to build comparison pages with examples

How to Build Comparison Pages [with Examples!]

The SaaS industry is overwhelmingly competitive and incredibly saturated. There’s no getting around that, so when you’re building up a client base for your new tools, you need to find …

Win Loss Analysis

Win Loss Analysis: The Ultimate 8-Steps Guide

Successful companies conduct win-loss analyses more than once to keep tabs on their best customers today. Not only does it improve the sales team’s efficiency, but it also helps companies …

4 types of competitors

The 4 Types of Competitors You Need to Monitor

I’ve said it a million times before, and I’ll say it again: Your business does not exist in an isolated bubble.  Every business out there is constantly impacted by a …

Competitive Battle cards

Competitive Battlecards: Why You Need Them & How to Build One

Competitive battlecards convert skeptical customers in high-stake conversations. Instead of stuttering or going “uh…”when facing uncomfortable objections, the salesperson responds with a strong counterstatement and wins over their vote confidently.      …