Competitive battlecards convert skeptical customers in high-stake conversations. Instead of stuttering or going “uh…”when facing uncomfortable objections, the salesperson responds with a strong counterstatement and wins over their vote confidently. …
As a content marketer myself, I can’t tell you how many SaaS clients have come to me after struggling to get their content marketing to see real results, either with …
![How to write the perfect Content Brief for SaaS blogs [with templates & examples]](https://divbyzero.com/wp-content/uploads/2022/06/how-to-content-brief.jpg.webp)
You know it’s time to add a content brief in your workflow when the reputable freelance writer you just hired has once again missed the mark in their post. The …
It’s no secret that people’s time on social media continues to increase. The pandemic has been a true turning point in such a sense, and social media engagement has never …
The SaaS world is full of terminology and vague acronyms that you’ll want to know before you get started. You’ve got ACLS (annual contract values), CBI, (customer behavior index), SQLs …
Now, hands up whoever got proposed on a first date. This would be insane, wouldn’t it? Likewise, sales and marketing activities require steps and stages. And that’s even more essential …
The SaaS industry has been booming for over a decade, and that isn’t changing any time soon. Cloud-based software can help businesses and individuals alike do everything from automating their …
SaaS companies acquire other businesses every day. Sometimes it’s a direct competitor, sometimes it’s an expansion play to enter an adjacent space quickly, and sometimes, it’s a player in another …
When AdEspresso has begun to be recognized, I used to participate in every single marketing event I was invited to wearing our branded t-shirt. I know you might be thinking …